It's that time again.. time to play celebrity guess who!
If you can guess the celebrity voice in the following ad, you win a $10 Amazon gift card! (It's not going to be easy so put your thinking caps on.)
Check back next Saturday when I announce the results.
Saturday, July 20, 2013
Sunday, July 7, 2013
Paula Deen and the falling out
It's been a rough couple of weeks for the butter loving Paula Deen.
Let's recap her PR Nightmare:
- Type 2 Diabetes
- Low ratings
- Discrimination suit
- Racism filled deposition
- Bye bye food network
- So long Smithfield
- Then the rest of the endorsements fall: Kmart, Wal-Mart, Target, etc.
Interestingly enough, I don't think the public is outraged over the revelation that Paula Deen used a racial slur. (Maybe no one surprised?) I think people just didn't really like her in the first place. In my opinion, this is easiest and most cost effective way for corporations to her to drop her from the payroll.
Thinking about the direction that we're moving in society, people are becoming more obsessed with health, fitness, and eating right. Paula Deen's cooking doesn't appeal to the key demographic that every TV advertiser is hoping capture: 19-40. Being in the 19-40 year old demo myself, I can say with some certainty that these are people hoping to look young and fit, who want to feed their children healthy meals, and who want to live well into old age. Those traits do not align with the fried buttery goodness that is Paula Deen.
Do you think it's an end of an era or good riddance?
Thinking about the direction that we're moving in society, people are becoming more obsessed with health, fitness, and eating right. Paula Deen's cooking doesn't appeal to the key demographic that every TV advertiser is hoping capture: 19-40. Being in the 19-40 year old demo myself, I can say with some certainty that these are people hoping to look young and fit, who want to feed their children healthy meals, and who want to live well into old age. Those traits do not align with the fried buttery goodness that is Paula Deen.
Do you think it's an end of an era or good riddance?
Guess Who? Results
If you guessed Chris Pine as our mystery celebrity voice for the previous "Guess Who?" challenge then you are right!
Congrats to @MelanieMmH who won via twitter. I'll get your $10 Amazon Gift card to you via email.
Check back on Wednesday for another edition of "Guess Who?"
Congrats to @MelanieMmH who won via twitter. I'll get your $10 Amazon Gift card to you via email.
Check back on Wednesday for another edition of "Guess Who?"
Sunday, June 16, 2013
Guess Who?
Welcome to the Weekly "Name That Celebrity Voice" Challenge
Here's how it works: Watch the commercial below. Guess the celebrity voice, leave a comment below, win a prize. (Currently I'm thinking a $10 Amazon gift card!)
Here's how it works: Watch the commercial below. Guess the celebrity voice, leave a comment below, win a prize. (Currently I'm thinking a $10 Amazon gift card!)
Do you think it's worth it for companies to pay for celebrity voices? Do enough people recognize the voice to influence purchasing? Or is it something else a celebrity voice brings?
Game ends Friday at Midnight PST. Winner will be chosen at random from correct guesses and announced on Saturday. So please check back!
My social media payers have been answered...
First, yes, I am alive! Hooray.
Second, I found this:
Social Media Perfect Posts Infographic is an infographic that was produced by mycleveragency
http://www.mycleveragency.com/2013/06/how-to-create-the-perfect-social-media-posts/
And it is awesome because of that last bit about "Optimum Timing for Social Media Posts."
I have been looking for this information FOREVER through social media research, but never something so succinct. (That's the beauty of an infographic.)
Also, stay tuned for a new recurring segment later this week titled: Name That Celebrity Product Endorser
Second, I found this:
Social Media Perfect Posts Infographic is an infographic that was produced by mycleveragency
http://www.mycleveragency.com/2013/06/how-to-create-the-perfect-social-media-posts/
And it is awesome because of that last bit about "Optimum Timing for Social Media Posts."
I have been looking for this information FOREVER through social media research, but never something so succinct. (That's the beauty of an infographic.)
Also, stay tuned for a new recurring segment later this week titled: Name That Celebrity Product Endorser
Monday, August 6, 2012
My mom can write a better commercial than Chase, can you?
If you've been watching the Olympics lately, then you've seen this Chase commercial:
(Until I actually had to search for that clip, I thought it was Citi-Bank. That commercial is wrong on so many levels.)
The ad is annoying because it makes that kid seem like such a jerk. He's so unlikeable and, yet, his Nana still gives him $100 bucks. (Do Nana's everywhere know that birthdays are worth $100 now??)
Here are 2 ways this commercial could have gone so much better: (Yes, one of them is my mom's idea.)
1. The kid could have opened up the card, read it's heartfelt message, hugged his Nana and said "thank you." Then the rich and tech savvy Nana would send him $100 from her fancy phone. The now awesome and likeable kid would say, "Wow. Thanks, Nana. I love surprises." Or maybe something better, but at least he wouldn't look like such an ungrateful brat.
2. The Nana could have just sent him the money and then given him the card. Ya know, make it look like he was surprised there was no card instead of no money.(Which is absurd, but this is television. Anything can happen.)
How would you re-write this commercial??
(Until I actually had to search for that clip, I thought it was Citi-Bank. That commercial is wrong on so many levels.)
The ad is annoying because it makes that kid seem like such a jerk. He's so unlikeable and, yet, his Nana still gives him $100 bucks. (Do Nana's everywhere know that birthdays are worth $100 now??)
Here are 2 ways this commercial could have gone so much better: (Yes, one of them is my mom's idea.)
1. The kid could have opened up the card, read it's heartfelt message, hugged his Nana and said "thank you." Then the rich and tech savvy Nana would send him $100 from her fancy phone. The now awesome and likeable kid would say, "Wow. Thanks, Nana. I love surprises." Or maybe something better, but at least he wouldn't look like such an ungrateful brat.
2. The Nana could have just sent him the money and then given him the card. Ya know, make it look like he was surprised there was no card instead of no money.(Which is absurd, but this is television. Anything can happen.)
How would you re-write this commercial??
Sunday, May 6, 2012
JC Penny: What's wrong with this picture?
Ron Johnson, former Vice President of Retail Operations at Apple and current JCPenny CEO, has been making big changes for the ailing retailer lately. But will they actually help??
Overview of changes and my thoughts:
1. Ellen DeGeneres.
I love Ellen. I think the viewership of her daytime show will respond to her ads and are the type of consumers interseted in JCPenny. However, what about the rest of the JCPenny customers? Will they be alienated by someone they can't relate to? Think about it: Ellen is a millionaire TV show host with no children and married to another woman. I would venture to guess that JCPenny's core customer is a mother who is trying to outfit her family and home without the busting the bank.
2. Prices no longer end in 99. Like this commercial:
Let me point out that there is a reason most prices end in 99. When a consumer see $14.99 they tend to drop the .99 part and round down. It's not rational since 15 is a much closer number to 14.99 than 14, but that's what happens. Retailers know this so they use it. Not because they are trying to dupe the customer, but because it helps them remain competitive.
3. No coupons
How Wal-Mart of them! Does this mean they're offering everyday low prices? (I think that's probably trademarked, so they won't come right out and say it.)
I am confused how JCPenny is going to sell more clothes. They certainly are offering less of a hassle, but that's about it. There hasn't been any mention of their products in any of the ads. They are differentiating themselves on service during the sale instead of on products.
What they really need to be doing is changing their product mix and condensing their offerings. They also need to find their target market and appeal to them to the max. If it's busy moms then have busy moms in your ad and show them how JCPenny is going to make their lives easier.
Overview of changes and my thoughts:
1. Ellen DeGeneres.
I love Ellen. I think the viewership of her daytime show will respond to her ads and are the type of consumers interseted in JCPenny. However, what about the rest of the JCPenny customers? Will they be alienated by someone they can't relate to? Think about it: Ellen is a millionaire TV show host with no children and married to another woman. I would venture to guess that JCPenny's core customer is a mother who is trying to outfit her family and home without the busting the bank.
2. Prices no longer end in 99. Like this commercial:
Let me point out that there is a reason most prices end in 99. When a consumer see $14.99 they tend to drop the .99 part and round down. It's not rational since 15 is a much closer number to 14.99 than 14, but that's what happens. Retailers know this so they use it. Not because they are trying to dupe the customer, but because it helps them remain competitive.
3. No coupons
How Wal-Mart of them! Does this mean they're offering everyday low prices? (I think that's probably trademarked, so they won't come right out and say it.)
I am confused how JCPenny is going to sell more clothes. They certainly are offering less of a hassle, but that's about it. There hasn't been any mention of their products in any of the ads. They are differentiating themselves on service during the sale instead of on products.
What they really need to be doing is changing their product mix and condensing their offerings. They also need to find their target market and appeal to them to the max. If it's busy moms then have busy moms in your ad and show them how JCPenny is going to make their lives easier.
Wednesday, April 25, 2012
More notes on digital marketing...
I have had quite an amazing 2 days when it comes to social media: 1. Monday, I was ROTD (review of the day) of Yelp 2. Josh Clark re-twetted my post about his talk so like a ton more people visited my blog yesterday. Let's try to keep up that momentum...
Today's post is a re-cap of the rest of the Paramore University event from yesterday.
Our second speaker was David Baker. He brought presents, but it was more like homework because it was a copy of his book! (Review to hopefully follow.)
His job is as a business consultant to marketing firms. His talk yesterday focused mainly on in-house marketing, but I suppose he also works with agencies.
Here are some startling statistics he told us about in-house marketing departments:
We know they aren't less expensive that hiring contractors or an agency. However, they are more consistent with the brand. They have, very importantly, a deeper and greater expertise in the business's product or service.
How do you get the most of this expertise?
Find a way to create a greater team environment so they are a part of business discussions. Allow them to say "no" without being seen as unhelpful.
It's all about alignment. If you hired an outside agency, you would be particular about what you asked them to do and how many revisions they made. You would also be more exact with your requests. We all know an agency is costing money. However, the cost structure for an in-house department is different. So they are often asked to complete work that is less meaningful or not worth their time.
One interesting point to note:
David requires that his clients pay him upfront for services so that he can say "no" without fear of non-payment for not agreeing with the client.
It looks like he will be back in the fall with ParamoreU. So good news for people who are struggling with in-house marketing versus agency marketing decisions. Also good for people who want to know about his experience living with Mayan Indians. (Really, read his bio!)
The final speaker was Leslie Camacho, CEO of EllisLab.
"Avoiding the Knowledge Coffin" OR What you need to know when choosing a CMS (content management system)
Leslie says his job is to "translate NERD to help you be more successful." He wants to serve content in a way that makes his customers more successful. He also flew all the way out to Nashville from Portland.
BUZZWORD ALERT: COPE. Which means: Create Once, Publish Everywhere. It's similar to what Josh was saying about building for the web. Here is a good explanation/example that Leslie recommend we all check out from NPR's CMS.
According to Leslie, the #1 mistake people make when choosing a CMS is not understanding who your content helps people succeed.
A lack of customer empathy creates a knowledge coffin so: ask customers, use your own product, and don't skimp on the discovery process.
My biggest takeaway: Don't ask the designers or engineers to create a button, ask them to solve a problem.
His recommended readings:
Hackers and Painters by Paul Graham
The Nerd Handbook by Rands in Repose
Final note, it was my first time at a meeting or event with a graphic recorder! I have always seen the hand that draws during TED talks, but it was pretty cool to see it done in person. A big thank you to Alpha Chimp!
There should be a re-cap on the Paramore website soon that includes the graphics. Once its posted, I will link to it on my blog. So check back.
Adios Marketing Amigos!
Today's post is a re-cap of the rest of the Paramore University event from yesterday.
Our second speaker was David Baker. He brought presents, but it was more like homework because it was a copy of his book! (Review to hopefully follow.)
His job is as a business consultant to marketing firms. His talk yesterday focused mainly on in-house marketing, but I suppose he also works with agencies.
Here are some startling statistics he told us about in-house marketing departments:
- 61% of marketing departments have less than 10 people
- 49% of employes work 41-45 hours per week
- Attrition is low (less than 10%), but when people do leave it is because of a lack of opportunities
We know they aren't less expensive that hiring contractors or an agency. However, they are more consistent with the brand. They have, very importantly, a deeper and greater expertise in the business's product or service.
How do you get the most of this expertise?
Find a way to create a greater team environment so they are a part of business discussions. Allow them to say "no" without being seen as unhelpful.
It's all about alignment. If you hired an outside agency, you would be particular about what you asked them to do and how many revisions they made. You would also be more exact with your requests. We all know an agency is costing money. However, the cost structure for an in-house department is different. So they are often asked to complete work that is less meaningful or not worth their time.
One interesting point to note:
David requires that his clients pay him upfront for services so that he can say "no" without fear of non-payment for not agreeing with the client.
It looks like he will be back in the fall with ParamoreU. So good news for people who are struggling with in-house marketing versus agency marketing decisions. Also good for people who want to know about his experience living with Mayan Indians. (Really, read his bio!)
The final speaker was Leslie Camacho, CEO of EllisLab.
"Avoiding the Knowledge Coffin" OR What you need to know when choosing a CMS (content management system)
Leslie says his job is to "translate NERD to help you be more successful." He wants to serve content in a way that makes his customers more successful. He also flew all the way out to Nashville from Portland.
BUZZWORD ALERT: COPE. Which means: Create Once, Publish Everywhere. It's similar to what Josh was saying about building for the web. Here is a good explanation/example that Leslie recommend we all check out from NPR's CMS.
According to Leslie, the #1 mistake people make when choosing a CMS is not understanding who your content helps people succeed.
A lack of customer empathy creates a knowledge coffin so: ask customers, use your own product, and don't skimp on the discovery process.
My biggest takeaway: Don't ask the designers or engineers to create a button, ask them to solve a problem.
His recommended readings:
Hackers and Painters by Paul Graham
The Nerd Handbook by Rands in Repose
Final note, it was my first time at a meeting or event with a graphic recorder! I have always seen the hand that draws during TED talks, but it was pretty cool to see it done in person. A big thank you to Alpha Chimp!
There should be a re-cap on the Paramore website soon that includes the graphics. Once its posted, I will link to it on my blog. So check back.
Adios Marketing Amigos!
Tuesday, April 24, 2012
Digital Marketing. AKA "What I learned today"
Just sat down from a morning of learning at Paramore University. It's hosted by the lovely folks at Paramore -a digital marketing agency here in Nashville. (There will be another session in the fall so mark your calendars.)
Our first speaker was Josh Clark (@globalmoxie) author of Tapworthy and incredible Power Point designer. Hands down best use of Legos in a business setting.
In short, here are my takeaways on his presentation of "7 Deadly Myths of Mobile." (Yes, deadly. So it's in your best interest to read...)
1. Mobile users are rushed and distracted
Think about all the times you've used your phone during a 3 hour airport layover or when you're too lazy to get to a computer. Personally, I lay in bed in the morning on my phone checking twitter and Facebook, etc.
Customers expect the experience on a mobile device to match the experience of their desktop/laptop.
2. Mobile = Less
Don't confuse context with intent! It's a smaller screen, not a smaller website we want to look at. Because honestly, can you define "a mobile use case" that is different from a "laptop use case" easily? With the amount of people admitting they checking their phones while in the bathroom, I think not.
3. Complexity is a dirty word.
Complexity is different from complicated. Complexity is also different from dumbed-down. So, don't be afraid to have a lot of content. Think about it as a conversation. People will click more to find out more information. It better be there.
4. Extra taps and clicks are evil.
Unlike the days of yore, there is little waiting time for additional data when you open a new page. With pre-fetched data, this is even less of a concern.
Practice "progressive disclosure." Where a little content at a time is provided to the user.
5. Gotta have a mobile website.
You need to have a website that is mobile compatible, but it doesn't need to be a separate platform from your website. Instead, think about building for the web and not building for different devices.
Content and API run the show. You should build a common back end to serve all the options - mobile, desktop, xbox 360, etc. This is especially true since you don't want to have different content for each device.
6. Mobile is about apps.
An app is not a strategy. Your content is your strategy. So, find content that can fit any platform.
Ex. NFL Network - "Get the NFL. Anytime. Anywhere"
7. CMS and API are for database nerds.
Don't re-purpose the design, instead re-purpose the content.
Ex. The Guardian
And some examples of websites like that have excellent content driven websites:
Boston Globe
Facebook
The Guardian
Amazon
Finally, you can view a PDF version of this presentation at http://globalmoxie.com/blog/josh-clark-talks.shtml.
Be sure to also check in with Paramore for a run-down on today's event as well.
Ciao!
Our first speaker was Josh Clark (@globalmoxie) author of Tapworthy and incredible Power Point designer. Hands down best use of Legos in a business setting.
In short, here are my takeaways on his presentation of "7 Deadly Myths of Mobile." (Yes, deadly. So it's in your best interest to read...)
1. Mobile users are rushed and distracted
Think about all the times you've used your phone during a 3 hour airport layover or when you're too lazy to get to a computer. Personally, I lay in bed in the morning on my phone checking twitter and Facebook, etc.
Customers expect the experience on a mobile device to match the experience of their desktop/laptop.
2. Mobile = Less
Don't confuse context with intent! It's a smaller screen, not a smaller website we want to look at. Because honestly, can you define "a mobile use case" that is different from a "laptop use case" easily? With the amount of people admitting they checking their phones while in the bathroom, I think not.
3. Complexity is a dirty word.
Complexity is different from complicated. Complexity is also different from dumbed-down. So, don't be afraid to have a lot of content. Think about it as a conversation. People will click more to find out more information. It better be there.
4. Extra taps and clicks are evil.
Unlike the days of yore, there is little waiting time for additional data when you open a new page. With pre-fetched data, this is even less of a concern.
Practice "progressive disclosure." Where a little content at a time is provided to the user.
5. Gotta have a mobile website.
You need to have a website that is mobile compatible, but it doesn't need to be a separate platform from your website. Instead, think about building for the web and not building for different devices.
Content and API run the show. You should build a common back end to serve all the options - mobile, desktop, xbox 360, etc. This is especially true since you don't want to have different content for each device.
6. Mobile is about apps.
An app is not a strategy. Your content is your strategy. So, find content that can fit any platform.
Ex. NFL Network - "Get the NFL. Anytime. Anywhere"
7. CMS and API are for database nerds.
Don't re-purpose the design, instead re-purpose the content.
Ex. The Guardian
And some examples of websites like that have excellent content driven websites:
Boston Globe
The Guardian
Amazon
Finally, you can view a PDF version of this presentation at http://globalmoxie.com/blog/josh-clark-talks.shtml.
Be sure to also check in with Paramore for a run-down on today's event as well.
Ciao!
Monday, April 16, 2012
Noob Guide to Marketing
This isn't a real post. More just an update to announce that I'm not dead. Instead, I'm trying to figure out what I should do with my blog now that b-school is nearing a close.
I suppose I could still chat about marketing, but I think I might make this more of a business in general blog. You see, I will starting a real job in July. In my mind, I'll be a very fancy and fashionable consultant, but chances are I'll just be flying around the states looking quite the mess.
Here is an interesting link to check out in the mean time: http://unbounce.com/noob-guide-to-online-marketing-infographic/
Ya know, 'cause I'm always here for all your marketing needs. =)
I suppose I could still chat about marketing, but I think I might make this more of a business in general blog. You see, I will starting a real job in July. In my mind, I'll be a very fancy and fashionable consultant, but chances are I'll just be flying around the states looking quite the mess.
Here is an interesting link to check out in the mean time: http://unbounce.com/noob-guide-to-online-marketing-infographic/
Ya know, 'cause I'm always here for all your marketing needs. =)
Thursday, October 20, 2011
Innovation + Entrepreneurs @ Owen
This post originally appeared on Owen Bloggers. I thought I would share it here as well since I haven't posted anything lately. =)
What ideas do you have on promoting entrepreneurship and
innovation in the U.S.?
A few days ago I received a meeting invite from one of my
favorite Owen Professors: David Owens. He’s our resident innovation guru and
soon to be published
author. He had invited a small group of students to meet with two representatives
from the Financial Services
Forum to discuss innovation and entrepreneurship. Plus, he was offering
free lunch; so obviously I went.
I did a little research prior to the meeting to answer some
questions like: What is the Financial Services Forum? What do they do? Why
would they be interested in talking to me?
According to their website: “The Financial Services Forum is
a non-partisan financial and economic policy organization comprising the CEOs
of 20 of the largest and most diversified financial services institutions doing
business in the United States. The purpose of the Forum is to pursue policies
that encourage savings and investment, promote an open and competitive global
marketplace, and ensure the opportunity of people everywhere to participate
fully and productively in the 21st-century global economy.”
Basically, they were asking us for our ideas on how public
policy can help promote small business creation in the U.S.
You’re probably wondering why we are such bad-asses to be
invited to a meeting of this caliber. Well, at Owen we have more than handful
of rock star students with start-up and product development experience. Take Annie
Skidmore, a small
business owner and one crazy creative lady or Megan Allen who is Co-founder
of Georgie Beauty. Then there is
Owen Blogger’s very own Blake Knight who,
before Owen, made a career of working at start-ups. And as for myself, I am
currently participating in an in-school internship with a start-up to develop their Nashville
marketing and launch strategy.
Some topics of our discussion:
1.
Reduce
the restrictions and regulations of starting a business. Word on the
streets is that most start-ups fail. Business Week puts the failure rate at
64.2% over 10 years. Plus, they don’t usually reach a point of profit for
several years. This brings up questions of the necessity for regulations and
taxes on entities that are already shelling out limited cash on things like
patents, prototypes, and attorney fees.
2.
Incentivize
talent to take risks with start-ups. As mentioned before, I recently signed
on for an unpaid marketing internship at a start-up. Since I’m a student, I
could use the money, but instead I’m going to get class credits. However, this
is not an option for everyone and start-ups can’t complete with the pay and
benefits of a large corporation. The catch is that they still need great talent
to make the company successful.
3.
Promote
educational institutes to focus more on business. Education is always
preparing students for a test or for the next level of education. But what
happens when you go through all the levels of education possible and you
realize you have no idea how to job interview? Or that you didn’t even know it
was an option to start your own business?
4.
Help
start-ups entrepreneurs connect with each other. Business is really often
all about networking. How much easier would it be to start a business if you
had a networking of people who had been there before? People who could answer
questions and help avoid pitfalls?
The meeting was a rare opportunity to speak directly with
key influencers in Washington and participate in drafting economic policy to
spur job growth, and hopefully they walked away with a few ideas to include in
their report.
Sunday, September 4, 2011
Monday, August 29, 2011
Un Chein Andalou
Here is the Salvador Dali film with the eyeball cutting. It's not gross, I promise. It's actually very interesting with the juxtaposition of the eyeball slicing and the clouds drifting across the moon.
Plus, he used an animal eye so no people were harmed in the making of the this film. And you won't lose your lunch.
Plus, he used an animal eye so no people were harmed in the making of the this film. And you won't lose your lunch.
Thursday, August 25, 2011
Just another reason why I love Nissan...
I have always loved Nissan. I know many people who love their foreign cars, but they're always talking about Honda or Toyota. For me, there are many reasons why I love Nissan. It's the quality of it's products; I had a Nissan Maxima that survived until 300K miles. It's the service; I was chummy with the service manager at the dealership when I had my Sentra and all I ever went in for was an oil change and a car wash. Did I mention that they build their cars in the U.S.?
I love them so much that in a recent interview when I was asked about my favorite brand and marketing strategy I used Nissan and it's new "Innovation For All..." campaign.
I love them so much that in a recent interview when I was asked about my favorite brand and marketing strategy I used Nissan and it's new "Innovation For All..." campaign.
Sunday, July 31, 2011
2D Barcodes: Suggestions for Personal Marketing
The point of the bar code is to store lots of information or a URL that is too long for someone to be expected to remember or type out. So, how can you take advantage of these uses?
1. Making your resume more interactive
- You can direct people to your LinkedIn profile which should contain your photo, links to your website, and a detailed history of your work experience/education.
- It can also direct people to examples of your work if you are a graphic designer or artist.
2.Making your business cards more interactive
- You can link your business card to your resume or LinkedIn profile to maximize your networking.
- The bar code could simply important your contact info to someone's contact list to help streamline keeping your info handy.
3. Video Link
- This one is more tricky, but if you are an actor or director or someone expected to have videos this would be a great way to link to a sample of your work.
Any other ideas for personal marketing with 2D Barcodes... share in the comments! Just remember, make it worth it for someone to scan!
Monday, July 25, 2011
Updated Links and Salvador Dali
I recently updated my "For Your Entertainment" links on the right and I would like to call attention a new addition: veer.com
I've been looking for a stock photo website like this for awhile so I'm happy to finally stumble upon this gem. They have all sorts of freebies- like a monthly free font, screen savers, free photos, and illustrations. Love!
They also have what is probably the biggest and most enjoyable time waste ever... Clockbusters.
It's a movie quiz using stock photos found through their website. It was fun to play plus a totally awesome marketing ploy since I've signed up and told my friends about veer.com. So A+ for them. As for my movie guessing skills, I earned a 45 and 42 for my first pass on each of the games respectively.
There were some on the sequel version of the game that I just could not get. Like what movie is described by a kid watching TV, a cross, and spooky tree? What about a guy screaming, an elf kid, and beetle on someone's ear?
Now you are probably asking yourself what this has to do with Salvador Dali. Well, I did spot a lovely picture of him earlier on The Chive so I thought I would leave it here to pretty up this post. Dali is my fav so I could not resist. Maybe I'll hunt down eyeball video he made. It would definitely stump you on Clockbusters...
I've been looking for a stock photo website like this for awhile so I'm happy to finally stumble upon this gem. They have all sorts of freebies- like a monthly free font, screen savers, free photos, and illustrations. Love!
They also have what is probably the biggest and most enjoyable time waste ever... Clockbusters.
It's a movie quiz using stock photos found through their website. It was fun to play plus a totally awesome marketing ploy since I've signed up and told my friends about veer.com. So A+ for them. As for my movie guessing skills, I earned a 45 and 42 for my first pass on each of the games respectively.
There were some on the sequel version of the game that I just could not get. Like what movie is described by a kid watching TV, a cross, and spooky tree? What about a guy screaming, an elf kid, and beetle on someone's ear?
Now you are probably asking yourself what this has to do with Salvador Dali. Well, I did spot a lovely picture of him earlier on The Chive so I thought I would leave it here to pretty up this post. Dali is my fav so I could not resist. Maybe I'll hunt down eyeball video he made. It would definitely stump you on Clockbusters...
Wednesday, July 20, 2011
Follow me on Twitter!
If you are so inclined, follow me on Twitter @chicky_hannah
I'll post cool articles, say silly things, and make you feel special all in 140 characters or less. Won't that be fun?
I'll post cool articles, say silly things, and make you feel special all in 140 characters or less. Won't that be fun?
Thursday, July 14, 2011
Emmy Noms are IN
I love the Emmy's. It feels like my best friends are the ones getting the awards. At the Oscars, it's all the popular kids.
Aside from the actors, hosts, and T.V. shows winning awards- everyone's favorite commercials are also up for the big prize. So I present to you, the emmy nominated commercials, videos and all. =)
Aside from the actors, hosts, and T.V. shows winning awards- everyone's favorite commercials are also up for the big prize. So I present to you, the emmy nominated commercials, videos and all. =)
Monday, June 13, 2011
:Face Palm:
"I don’t know quite what we’ll be selling yet. Maybe niches. I’ve heard the niche market is doing really well."
Hahaha... check out Clients From Hell for a good laugh and some relief from your miserable clients.
Hahaha... check out Clients From Hell for a good laugh and some relief from your miserable clients.
Monday, April 11, 2011
Listen up Marketers!
The Oatmeal lays it out for you on how not to sell something. Perhaps there are a few key ideas we can take away from the humor piece.
Like, don't be pushy like a used car salesman. Don't be over familiar like a used car salesman. Don't offer limited time offers that are not real like a used car salesman.
Basically, think of everything you would do that would be equal to a used car salesman's tactics and back it off that just a little. So maybe a notch below a used car salesman. A new car salesman? They wear better suits, right?
Like, don't be pushy like a used car salesman. Don't be over familiar like a used car salesman. Don't offer limited time offers that are not real like a used car salesman.
Basically, think of everything you would do that would be equal to a used car salesman's tactics and back it off that just a little. So maybe a notch below a used car salesman. A new car salesman? They wear better suits, right?
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