Thursday, October 20, 2011

Innovation + Entrepreneurs @ Owen

This post originally appeared on Owen Bloggers. I thought I would share it here as well since I haven't posted anything lately. =)


A few days ago I received a meeting invite from one of my favorite Owen Professors: David Owens. He’s our resident innovation guru and soon to be published author. He had invited a small group of students to meet with two representatives from the Financial Services Forum to discuss innovation and entrepreneurship. Plus, he was offering free lunch; so obviously I went. 

I did a little research prior to the meeting to answer some questions like: What is the Financial Services Forum? What do they do? Why would they be interested in talking to me?
According to their website: “The Financial Services Forum is a non-partisan financial and economic policy organization comprising the CEOs of 20 of the largest and most diversified financial services institutions doing business in the United States. The purpose of the Forum is to pursue policies that encourage savings and investment, promote an open and competitive global marketplace, and ensure the opportunity of people everywhere to participate fully and productively in the 21st-century global economy.”

Basically, they were asking us for our ideas on how public policy can help promote small business creation in the U.S. 

You’re probably wondering why we are such bad-asses to be invited to a meeting of this caliber. Well, at Owen we have more than handful of rock star students with start-up and product development experience. Take Annie Skidmore, a small business owner and one crazy creative lady or Megan Allen who is Co-founder of Georgie Beauty. Then there is Owen Blogger’s very own Blake Knight who, before Owen, made a career of working at start-ups. And as for myself, I am currently participating in an in-school internship with a start-up to develop their Nashville marketing and launch strategy.

Some topics of our discussion:
1.       Reduce the restrictions and regulations of starting a business. Word on the streets is that most start-ups fail. Business Week puts the failure rate at 64.2% over 10 years. Plus, they don’t usually reach a point of profit for several years. This brings up questions of the necessity for regulations and taxes on entities that are already shelling out limited cash on things like patents, prototypes, and attorney fees.
2.       Incentivize talent to take risks with start-ups. As mentioned before, I recently signed on for an unpaid marketing internship at a start-up. Since I’m a student, I could use the money, but instead I’m going to get class credits. However, this is not an option for everyone and start-ups can’t complete with the pay and benefits of a large corporation. The catch is that they still need great talent to make the company successful.
3.       Promote educational institutes to focus more on business. Education is always preparing students for a test or for the next level of education. But what happens when you go through all the levels of education possible and you realize you have no idea how to job interview? Or that you didn’t even know it was an option to start your own business?
4.       Help start-ups entrepreneurs connect with each other. Business is really often all about networking. How much easier would it be to start a business if you had a networking of people who had been there before? People who could answer questions and help avoid pitfalls?
The meeting was a rare opportunity to speak directly with key influencers in Washington and participate in drafting economic policy to spur job growth, and hopefully they walked away with a few ideas to include in their report.

What ideas do you have on promoting entrepreneurship and innovation in the U.S.?

Sunday, September 4, 2011

Fashion Show!

Working on my latest blog post for Owen Bloggers, this video is my inspiration.

Monday, August 29, 2011

Un Chein Andalou

Here is the Salvador Dali film with the eyeball cutting. It's not gross, I promise. It's actually very interesting with the juxtaposition of the eyeball slicing and the clouds drifting across the moon.

Plus, he used an animal eye so no people were harmed in the making of the this film. And you won't lose your lunch.

Thursday, August 25, 2011

Just another reason why I love Nissan...

I have always loved Nissan. I know many people who love their foreign cars, but they're always talking about Honda or Toyota. For me, there are many reasons why I love Nissan. It's the quality of it's products; I had a Nissan Maxima that survived until 300K miles. It's the service; I was chummy with the service manager at the dealership when I had my Sentra and all I ever went in for was an oil change and a car wash. Did I mention that they build their cars in the U.S.?

I love them so much that in a recent interview when I was asked about my favorite brand and marketing strategy I used Nissan and it's new "Innovation For All..." campaign.

Sunday, July 31, 2011

2D Barcodes: Suggestions for Personal Marketing



The point of the bar code is to store lots of information or a URL that is too long for someone to be expected to remember or type out. So, how can you take advantage of these uses? 

1. Making your resume more interactive
- You can direct people to your LinkedIn profile which should contain your photo, links to your website, and a detailed history of your work experience/education.
- It can also direct people to examples of your work if you are a graphic designer or artist.

2.Making your business cards more interactive
- You can link your business card to your resume or LinkedIn profile to maximize your networking.
- The bar code could simply important your contact info to someone's contact list to help streamline keeping your info handy.

3. Video Link
- This one is more tricky, but if you are an actor or director or someone expected to have videos this would be a great way to link to a sample of your work.

Any other ideas for personal marketing with 2D Barcodes... share in the comments! Just remember, make it worth it for someone to scan!

Monday, July 25, 2011

Updated Links and Salvador Dali

I recently updated my "For Your Entertainment" links on the right and I would like to call attention a new addition: veer.com

I've been looking for a stock photo website like this for awhile so I'm happy to finally stumble upon this gem. They have all sorts of freebies- like a monthly free font, screen savers, free photos, and illustrations. Love! 

They also have what is probably the biggest and most enjoyable time waste ever... Clockbusters. 

It's a movie quiz using stock photos found through their website. It was fun to play plus a totally awesome marketing ploy since I've signed up and told my friends about veer.com. So A+ for them. As for my movie guessing skills, I earned a 45 and 42 for my first pass on each of the games respectively.

There were some on the sequel version of the game that I just could not get. Like what movie is described by a kid watching TV, a cross, and spooky tree? What about a guy screaming, an elf kid, and beetle on someone's ear?

Now you are probably asking yourself what this has to do with Salvador Dali. Well, I did spot a lovely picture of him earlier on The Chive so I thought I would leave it here to pretty up this post. Dali is my fav so I could not resist. Maybe I'll hunt down eyeball video he made. It would definitely stump you on Clockbusters...

Wednesday, July 20, 2011

Follow me on Twitter!

If you are so inclined, follow me on Twitter @chicky_hannah

I'll post cool articles, say silly things, and make you feel special all in 140 characters or less. Won't that be fun?

Thursday, July 14, 2011

Emmy Noms are IN

I love the Emmy's. It feels like my best friends are the ones getting the awards. At the Oscars, it's all the popular kids.

Aside from the actors, hosts, and T.V. shows winning awards- everyone's favorite commercials are also up for the big prize. So I present to you, the emmy nominated commercials, videos and all. =)

Monday, June 13, 2011

:Face Palm:

"I don’t know quite what we’ll be selling yet. Maybe niches. I’ve heard the niche market is doing really well."

Hahaha... check out Clients From Hell for a good laugh and some relief from your miserable clients.

Monday, April 11, 2011

Listen up Marketers!

The Oatmeal lays it out for you on how not to sell something. Perhaps there are a few key ideas we can take away from the humor piece.

Like, don't be pushy like a used car salesman. Don't be over familiar like a used car salesman. Don't offer limited time offers that are not real like a used car salesman.

Basically, think of everything you would do that would be equal to a used car salesman's tactics and back it off that just a little. So maybe a notch below a used car salesman. A new car salesman? They wear better suits, right?